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Auto on Info  March 2004 Toyota Publishes Some February Sales Data: What's In, Hip, and Tried-and-True Toyota Motor Corporation gave a partial breakdown of its February 2004 sales. The three following tables summarize this sales info. The first table lists sales by line, type (passenger car or light truck, the latter including SUV, minivan, and pickup truck), and model; the second table lists sales in order of volume; the third table lists sales in order of percentage increase from February 2003. Those models that were among February 2004's Hottest Ten, for all manufacturers, are in bold blue. Those models that were in CAA's Top 10 Vehicles by ownership satisfaction are italicized. Table I: February 2004 Toyota Sales, Percentage Changes, and 1995-1999 Reliability Percentrank Averages, by Line, Type, and Model Manufacturer Division Type of Vehicle Model Sales Volume Percentage Increase for February 2004 from February 2003 1995-1999 Reliability Percentrank Toyota Motor Corporation 146,783 17.7% .90   Scion Division 4,544 N/A N/A       xA 1,409 N/A N/A       xB 3,135 N/A N/A   Toyota Division 126,238 15.4% .88     Passenger Car 65,994 7.5% N/A       Camry 30,350 7.1% .86       Corolla 23,428 0.9% .93       Prius 3,215 63.4% N/A     Light Truck 60,244 25.6% N/A       Sienna (minivan) 13,581 155.8% .731       Highlander (SUV) 8,815 6.2% N/A       4Runner (SUV) 8,500 23.0% .92       RAV4 (SUV) 5,249 2.3% .90       Sequoia (SUV) 4,606 7.6% N/A       Land Cruiser (SUV) N/A 9.7% .731       Tacoma (pickup truck) 11,612 3.0% .93       Tundra (pickup truck) 7,441 17.0% N/A   Lexus Division 20,545 34.1% .94     Passenger Car 9,875 23.9% N/A       ES330 5,546 37.9% .962       LS430 2,357 62.4% .972     Light Truck 10,670 45.2% N/A       RX 330 (SUV) 7,564 57.4% .851,2       GX 470 (SUV) 2,437 22.9% N/A       LX 470 N/A 19.9% N/A 1Based on data for 2 or fewer model-years 2Includes data for preceding model number Bold blue script indicates that the model was in February 2004's Hottest Ten, for all models of all manufacturers. Italicized script indicates that the model was in CAA's most recently published Top 10 Vehicles, by ownership satisfaction. Italicized bold blue script indicates that the model was in both February 2004's Hottest Ten and CAA's most recently published Top 10 Vehicles by Vehicle Ownership Satisfaction.   Table I: February 2004 Toyota Sales, Percentage Changes, and 1995-1999 Reliability Percentrank Averages, in Order of Sales Volume Model Sales Volume Percentage Increase for February 2004 from February 2003 1995-1999 Reliability Percentrank Toyota Camry 30,350 7.1% .86 Toyota Corolla 23,428 0.9% .93 Toyota Sienna (minivan) 13,581 155.8% .731 Toyota Tacoma (pickup truck) 11,612 3.0% .93 Toyota Highlander (SUV) 8,815 6.2% N/A Toyota 4Runner (SUV) 8,500 23.0% .92 Lexus RX 330 (SUV) 7,564 57.4% .851,2 Toyota Tundra (pickup truck) 7,441 17.0% N/A Lexus ES330 5,546 37.9% .962 Toyota RAV4 (SUV) 5,249 2.3% .90 Toyota Sequoia (SUV) 4,606 7.6% N/A Toyota Prius 3,215 63.4% N/A Scion xB 3,135 N/A N/A Lexus GX 470 (SUV) 2,437 22.9% N/A Lexus LS430 2,357 62.4% .972 Scion xA 1,409 N/A N/A 1Based on data for 2 or fewer model-years 2Includes data for preceding model number Bold blue script indicates that the model was in February 2004's Hottest Ten, for all models of all manufacturers. Italicized script indicates that the model was in CAA's most recently published Top 10 Vehicles, by ownership satisfaction. Italicized bold blue script indicates that the model was in both February 2004's Hottest Ten and CAA's most recently published Top 10 Vehicles by Vehicle Ownership Satisfaction.   Table I: February 2004 Toyota Sales, Percentage Changes, and 1995-1999 Reliability Percentrank Averages, in Order of Percentage Sales Volume Increase from February 2003 to February 2004 Model Percentage Increase for February 2004 from February 2003 Sales Volume 1995-1999 Reliability Percentrank Toyota Sienna (minivan) 155.8% 13,581 .731 Toyota Prius 63.4% 3,215 N/A Lexus LS430 62.4% 2,357 .972 Lexus RX 330 (SUV) 57.4% 7,564 .851,2 Lexus ES330 37.9% 5,546 .962 Toyota 4Runner (SUV) 23.0% 8,500 .92 Lexus GX 470 (SUV) 22.9% 2,437 N/A Lexus LX 470 19.9% N/A N/A Toyota Tundra (pickup truck) 17.0% 7,441 N/A Toyota Land Cruiser (SUV) 9.7% N/A .731 Toyota Sequoia (SUV) 7.6% 4,606 N/A Toyota Camry 7.1% 30,350 .86 Toyota Highlander (SUV) 6.2% 8,815 N/A Toyota Tacoma (pickup truck) 3.0% 11,612 .93 Toyota RAV4 (SUV) 2.3% 5,249 .90 Toyota Corolla 0.9% 23,428 .93 1Based on data for 2 or fewer model-years 2Includes data for preceding model number Bold blue script indicates that the model was in February 2004's Hottest Ten, for all models of all manufacturers. Italicized script indicates that the model was in CAA's most recently published Top 10 Vehicles, by ownership satisfaction. Italicized bold blue script indicates that the model was in both February 2004's Hottest Ten and CAA's most recently published Top 10 Vehicles by Vehicle Ownership Satisfaction. Source for Sales Volume and Percentage Increase: "Toyota Reports Best-Ever February Sales," at http://www.toyota.com/about/news/product/2004/03/02-1-sales.html Source for Reliability Percentrank Averages: AOI's Table I-MVRP Source for February 2004's Hottest Ten: "Hot Off the Lot," Wall Street Journal, March 10, 2004, p. D12 Source for CAA's Top 10 Vehicles by Ownership Satisfaction: "Top 10 Vehicles - Vehicle Ownership Satisfaction at http://www.caa.ca/e/automotive/vos-top-10.shtml

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